Review · Family · iOS
What The Face
Reviewed: 28 Jun 2026
iOS
POPSUGAR · 2018
Ludograph rating
Growth (BDS)
17
Risk (RIS)
10
Daily limit
120min
Age guidance
10+
Developmental benefits
| B1 | Cognitive | 0.16 | |
| B2 | Social-emotional | 0.03 | |
| B3 | Motor | 0.40 | |
What The Face encourages creative self-expression through funny facial movements and offers a lighthearted way to engage with music and rhythm. It can improve facial fine motor control and reaction time.
Design risks
| R1 | Compulsion-loop pressure | 0.13 | |
| R2 | Monetization | 0.00 | |
| R3 | Social risk | 0.17 | |
While generally low risk, the game's use of a TrueDepth camera and generation of GIFs could raise minor privacy concerns regarding facial data, especially given the developer is POPSUGAR. There's also a minor risk of social comparison if GIFs are shared widely.
Content (not in risk score)
| R4.1 | Violence Level | 0.00 | |
| R4.2 | Sexual Content | 0.00 | |
| R4.3 | Language | 0.00 | |
| R4.4 | Substance References | 0.00 | |
| R4.5 | Fear / Horror | 0.00 | |
Content risk is displayed separately and does not affect the time recommendation.
Regulatory design checks · DSA — Assessed: meets criteria·GDPR-K — Assessed: concerns noted·ODDS — Assessed: meets criteria
- DSA:What Ludograph checks: whether the game's design gives minors the transparency the EU Digital Services Act expects: plain terms, honest defaults, and clear reporting routes.: Estimated from review data. No dark pattern or child-targeting concerns found.
- GDPR-K:What Ludograph checks: whether age assurance and consent flows are designed for under-16s, in the spirit of GDPR Article 8.: Estimated from review data. Likely violations: elevated privacy risk in a children-rated or child-targeted game.
- ODDS:What Ludograph checks: whether paid random-reward drop rates are disclosed, as required in China, Japan and South Korea.: Estimated from review data. No paid random-reward mechanics found, so drop-rate disclosure requirements do not apply.
These reflect Ludograph's assessment of the game's design practices against each framework's criteria, not a legal compliance determination.